Viewer profile |
Single woman who loves art and music and is turned off by crime news stories |
Busy father who needs to stay on top of the local city board and his kid’s school |
Fresh out of college, needs quick access to local, national and world news headlines |
A working professional who wants morning news quick but has more time at lunchtime |
A elementary school teacher who wants access to local news and sale information |
A banker who needs access to local business news but is also interested in politics |
Traveling magazine writer who needs on-the-road access to local news |
A casual news watcher who loves technology and gadgets |
How
NewscastMix
serves this
viewer |
Susan can focus her stories on arts and culture and filtering out crime news |
Jeff can put strong emphasis on city and school news but also set his newscast to be under five minutes |
Becky can emphasize top stories in her city while also including national and world news |
Alex can set his morning newscast to be just two minutes long while setting his noontime news to be fifteen minutes |
Locally-targeted news and advertising will keep Claire informed of the top stories and sales |
Dakota sets his newscast to show him business news first and then mix in political news |
Stacy gets quick access to a newscast from her hometown in the same format she's used to seeing at home |
NewscastMix's unique technology appeals to users like Lucille and keeps them returning for more |
